Google Places offers free marketing service

Going Places

Google wants to put your business on the map

I just did a neato-keen, high tech, wiz kid marketing trick that was so easy, anyone can do it. And probably should. I listed Sharp Audio on Google Places, a marketing tool offered for free by the (increasingly misnamed) global search engine company.

Google came up with the idea in order to provide content for GoogleMaps. There are over fifty million businesses located on Google Maps, according to the blog Extreme Social Media, but only four million have taken advantage of Google Places. Google would like to see every single one of those businesses fill out a simple form adding who, what and when to the where balloon already on the map.

Keeping control

David Guetta maintains his ownership rights by marketing his own music.

In the modern world of digital downloads and desktop music publishing, it can be difficult for an artist to know how to best market his work. Electronic artist David Guetta has found an interesting solution—he is using Facebook to control the distribution of his new album Nothing But The Beat. And he charges more for it there than he does on iTunes.